A collection of my most recent
professional and personal work
Redesigning the enrollment flow for a fintech startup helping users manage and pay off debt
UX & UI Design / Research
EarnUp
Designing for Transportation
UX & UI Design / Research
Designing empathetic notifications for the Transit app.
Brand Strategy / Product Design / Marketing
GlossiHair
Expanding Glossier’s Brand into Haircare
Airbnb x Beis x Chase Sapphire
Brand Strategy / Creative Directing / Campaign Designing
Creating a three-brand partnership + seasonal marketing campaign
ShiftLeft
UX / Marketing / Brand Strategy
Helping ShiftLeft redefine B2B SaaS marketing positioning and transform their client from a dev shop into an AI innovation partner
AI Product Development / User Centered Strategy
Dandelion
Creating a women’s wellness app that integrates with wearable technology and utilizes menstrual cycle awareness, daily check-ins, and life context to provide personalized movement and wellness recommendations, addressing a gap left by other performance-focused apps. COMING SOON!